Client Email Campaigns

Setting Up & Managing Campaigns

What are Client Campaigns?

Campaigns enable users to communicate with their clients through email. These campaigns are intended to reach an audience outside the Gainfully platform.

To send a client campaign message, navigate to the Campaigns feature and select New Campaign

Next, select your Audience. The audience will always be one of your custom lists of Clients. Learn more about creating Client lists here.

Multiple Client lists can be added to the Audience of a given client campaign message.

Note that you also have the option to add an email template, if your home office has created and approved templates for your use.

Next, add an email subject and begin crafting your message. The email subject will be visible to all client recipients. You can personalize your message with the formatting menu, as well as the menu of substitution tags. You can also add cards from your library.

Select Preview to preview your email message, and Test to send a test email message to yourself.

You can also add cards from your member organization, or from your library.

Select Preview to preview your email message, and Test to send a test email message to yourself.

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Campaign Limits

To help optimize your campaigns we limit custom lists to 500 client entries and emails to 500/day (or 3,000/month). We'll display your remaining quota when you select an Audience. Daily limits reset each day at midnight while monthly limits reset on the first day of each month.

Gainfully users can use the Client Email feature to send content to their clients and prospects outside of the Gainfully platform. This feature allows users to include one content card per email.

To send content using Client Email, simply click Share from a content card and select the client you'd like to email. All client contacts must be added before they can be sent emails.

You also have the option to add a message to be sent with your content.

Select Send Email when you are ready to send. Note that all Client Emails are sent in real-time and cannot be scheduled.

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Pro-Tip

Advisors who send targeted or timely content to existing clients and new contacts have the most success. Tailor your lists to smaller groups and use targeted templates for increased relevancy.